TV | Film

Hoy Broadcast Studio

When Hoy Chicago hit their highest readership mark with their daily print publication, they decided to enter into the world of broadcast journalism. They called upon Chicago Scenic to design and build a state of the art broadcast studio situated in the existing newsroom in Tribune Tower.

Budget friendly materials with sleek, sophisticated finishes make up the two wall set to carry the right brand personality to their audience. To achieve their goal of finding unique ways to serve the diverse Hispanic population, the integration of broadcast, print and web content editorial staff into one cohesive team was a major deliverable.

When Hoy Chicago hit their highest readership mark with their daily print publication, they decided to enter into the world of broadcast journalism. They called upon Chicago Scenic to design and build a state of the art broadcast studio situated in the existing newsroom in Tribune Tower.

Budget friendly materials with sleek, sophisticated finishes make up the two wall set to carry the right brand personality to their audience. To achieve their goal of finding unique ways to serve the diverse Hispanic population, the integration of broadcast, print and web content editorial staff into one cohesive team was a major deliverable.

04.2014 back to TV | Film