Project Profile

MTV

The Real World Chicago

Chicago

2001

Chicago Scenic was originally hired to survey a loft space for MTV, but once they learned of the company's design capabilities, Chicago Scenic was quickly hired to develop and design the set for The Real World Chicago. Working closely with the show's producer, the designs were completed and approved in the space of three weeks, and three weeks
later the construction was
done as well.

The open loft space gave Chicago Scenic's designers the opportunity to start from scratch in planning the living space, traffic flow, and camera angles as they developed visual concepts for the show. The greatest challenge was creating a space that facilitated shooting live while maintaining a functional living space. In order to do this, every conceivable camera angle had to be planned for in advance, while at the same time creating usable and visually interesting space. By incorporating plenty of curves and angles along with other stylized elements and details, the viewers were always engaged.

The top floor of the loft was the general living area with a hip kitchen, fully equipped game room, an office area with a hidden confessional for disclosing secrets on camera, and a living room area complete with a balcony hot tub for eight. The second floor had three bedrooms, a cozy phone lounge, exercise room, and a coed bathroom the size of a large studio apartment, complete with a two-person shower.

Chicago Scenic's project managers were responsible for managing the overall construction process and securing and managing the general contractor for the build-out. From early meetings with the city building department to establish the proper electrical and plumbing permits required for the project's construction through the actual build-out of the space, Chicago Scenic worked continuously with the show's producers, art director, and contractors to expedite the show's design and construction.